Legendary luthier John Cruz has spent a lifetime handcrafting musical instruments for Rock and Roll Hall of Fame inductees, open-mic-night heroes and everyone in between.   After several decades building at one of the world’s most respected custom shops, he forged his own path to rural Tennessee and is finally able to build guitars 100 percent his way – with zero corners cut, zero permissions asked and zero apologies.

“Simplicity and beauty mean a lot to me when it comes to building electric guitars. Vintage guitars are great, but require subtle—and sometimes, not so subtle—upgrades and modifications to further inspire players to create the music they were born to make. These guitars means so much to me as they’ve been decades in the making. I’m certain you’ll see, hear and feel the love I put into these guitars when you play one.” – John Cruz 

Available Models:

Crossville TL (Tele Type Electric Guitar)

Crossville ST (Strat Type Electric Guitar)


Neck: Hand-Rubbed Oil Finish, Large "C"-Shape Quartersawn Maple

Frets: 21, 6100 Jumbo without Tangs

Nut: Graph Tech 1.650 (41,9 mm)

Tuning Machines: Gotoh Staggered SD91 (no string tree)

Scale Length: 25.5" (647.7 mm)

TL: Bridge: Gotoh Ti-TC1S with Titanium Compensated Saddles

ST bridge is Gotoh 510TS-SF2 with Highwood Saddles

Pickups: John Cruz Custom Designed

Controls: Dunlop Volume and Tone Potentiometers

Strings: D’Addario NYXL .10 - .46


Case:JCCG Custom Hard-Shell Case



Body: Alder, Mahogany, Swamp Ash 

Fretboard: Maple Cap, Rosewood

Headstock Finish: Clear Tint, Match Finish

Nitro Cellulose CONDITION

Pristine (no wear)

Time Capsule (Light Wear) +1.000,- Euro

Whole Lotta Playing (Medium Wear)(+1.600,- Euro

Battle Axe (Heavy Wear) +3.400, Euro

Nitro Cellulose FINISHES

Sparkle Colors: Gold Sparkle over Dakota Red (+600,- Euro), Silver Sparkle over Black (+600,- Euro)

Metallic Colors: British Racing Green, Gulfstream Blue Metallic with White Stripe over Three-Tone Sunburst, Ice Blue Metallic, Olive Green Metallic, Rootbeer Brown Metallic, Shoreline Gold Metallic, Wineberry Metallic 

Pastel & Misc. Colors: Black, Dakota Red, Olympic White, Seminole Red, Shell Pink, Sonic Blue, Surf Green, Vintage White

Translucent Colors: Aged Natural, Cobalt Blue Burst, Crimson Red Translucent, Emerald Green, Honey Burst, Three-Tone Sunburst, Vintage Blonde